Here’s a thought. Find out how effective blogs can be for business. Check out the standard version of a blog…
…and the preferred
The real difference is that the former is set up so that everything is automatic, including all updates. Nothing to do except continue to fill it with interesting content. The limitation is that it cannot be changed much. What you see is what you get and there isn’t an upgrade path.
The latter is able top be changed. Things like the header and a great deal of functionality.